With over 25 years in logistics, Aurora EADI Sorocaba is a dry port with a solid presence in foreign trade. Still, the company aimed to strengthen and increase recognition of its brand. One of the projects we developed was a new institutional video—covering every step: scriptwriting, filming, voice-over, motion graphics, and final editing.
Task
Create a new institutional video for Aurora EADI Sorocaba that concisely presents the company’s history, services, and infrastructure.
The video we created for Aurora EADI Sorocaba is the result of a deep understanding of the brand and the reasons behind its decision to invest in communication. This was made possible through close collaboration between our team of specialists and the client, working together to define not only the key topics for the script, but also the tone and visual identity of the video.
In addition to copywriters responsible for scripting, the video production involved an on-site filming team at Aurora EADI’s headquarters in Sorocaba. Their goal was to capture not only the scale of the facilities and warehouses but also the daily operations and quality of the equipment. With the footage in hand, we added a professional voice-over and custom motion graphics developed by our design team—delivering a final cut with high production value.
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